The recent Cologne Exhibition opening night witnessed a sensation—Game Science’s Black Myth: Zhong Kui made a dazzling debut, immediately becoming the center of attention. Its first trailer and official website went live at the same time, dropping like a bombshell and thrilling players globally, sparking non-stop online discussions.

Black Myth: Zhong Kui’s Debut Ignites Global Buzz

The game didn’t just create waves in the gaming community; it also drew the attention of China Central Television (CCTV). On August 21, CCTV’s Financial Channel (CCTV 2) featured the title, noting that players across the board are eagerly anticipating this new work—testament to its far-reaching impact.

CCTV Agriculture Dives Into Zhong Kui’s Cultural Roots

Following the financial channel’s coverage, CCTV Agriculture’s official account offered a unique perspective on the game’s core element: Zhong Kui. From a cultural and agricultural lens, they shared insights into this legendary figure.

The Origin of Zhong Kui: From Dream to Folk Legend

According to historical records, Emperor Tang Xuanzong (Li Longji) once had a dream while seriously ill—he met a big ghost named Zhong Kui who caught a small ghost. After waking up, his illness miraculously recovered, so he ordered a painting of Zhong Kui catching ghosts. Initially just a big ghost, Zhong Kui later became a deity in folk tales.

Zhong Kui’s Folk Status and Trailer Elements Explained

In folk lore, Zhong Kui is a down-to-earth figure revered as the "Wanying God"—he can protect people in many ways, serving as a door god to ward off evil and ensure safety, or guarding homes and wealth.

In traditional New Year paintings, Zhong Kui holds rice ears, symbolizing a good harvest. The tiger he rides in the game’s trailer has also sparked debate; combined with his associated regions, it’s most likely the Chinese endemic South China Tiger.

Why Zhong Kui? A New Step for Chinese Cultural IPs

CCTV Agriculture provided a profound view on the choice of Zhong Kui as the theme: In recent years, IPs like Nezha and Journey to the West have gained global popularity. Chinese culture has a long history with countless stories and legends. After Sun Wukong, it’s time for the world to know a new cultural IP—and Black Myth: Zhong Kui might just be the key to opening this new door. Let’s look forward to its future brilliance.